Professional Prospecting – Blog

How To Find An Imaginary Friend Who Will Help You Get More Clients

Like most business owners or managers, you are busy running your business and your business probably tends to absorb most of your thoughts. If you are honest with yourself, your business is all you ever think about. You want to grow your business, but most of the time you are fighting the day to day battle of just keeping the ship floating. You are Stuck Inside a Black Hole When you think about how to market your company,you are coming at…

3 Critical Things We Have Learned About Appointment Setting

Professional Prospecting Systems has been setting appointments for 15 years over almost 2000 different campaigns.  You would hope that that amount of experience teaches you something.  It has. Here’s what we learned: 1.  It is not so much what you say, but how you say it.   The prospect reacts more to the overall phone presence and level of emotion and conviction conveyed by the caller. You can put exactly the same script in the hands of 2 different callers and get…

Why in-house telemarketing programs fail 90% of the time

In-House Telemarketing fails 90% of the time because there are 7 critical steps to running a successful outbound telemarketing program 1.  Hire experienced telemarketers with a verifiable track record Even if they sound great, hiring inexperienced telemarketers is a bad idea because telemarketing is a difficult job and very few people will stick with it. Experienced telemarketers with a strong track record are in short supply but you need to keep looking until you find them or your program will fail. 2.  Create a…

Are You Abandoning Your Prospects?

Every time you touch your prospects by calling them, emailing or mailing them something, you are scoring points with them. Just because they have not jumped up and thrown their arms around you yet, does not mean that your message has not penetrated their consciousness to some degree. Each contact scores a certain number of points with your prospects and moves them closer to the point where one day they will be ready to do business with you. Our biggest…